Mobile Marketing Gives Advertisers A Door To Access Your Phone

Up to now, most of the advertising on mobile phones continues to be from phone companies themselves. But that will change soon, reports Fortune’s Stephanie Mehta.

NEW YORK (Fortune) — Who is marketing to mobile phones? Cell phone businesses. And mobile phone game designers. And creators of ring tones along with other software for cell phones.

I know that, so you say: Of course makers of content material for mobile phones want to sell to mobile hand devices producers. However the flip side of this obvious fact is who is not advertising there yet. For that mobile phone to turn in to another great marketing and advertising channel a platform akin to radio stations, television system or even the World wide web it will need to attract advertisers out side to the mobile industry.

Big marketers certainly seem enthusiastic about the chance Car makers, movie studios along with other deep-pocketed companies have started testing the waters of mobile marketing, and research firms estimate mobile advertising could be a $1 billion-a-year market in just a couple years. That revenue is going to have to originate from a lot more than firms hawking ringtones. (There’s a fascinating side discussion on whether advertising on mobile phones eventually can offset the price of telephone service, and even allow it to be delivered for free – more on that later.)

But for now, mobile marketing – a term that encompasses everything from ads to text-message voting campaigns seen on shows such as “American Idol” – remains both nascent and limited in its appeal to advertisers. AirG, a company that develops mobile communities for carriers such as Sprint and Canadian operators Robers and TELUS, says it generated more than 20 billion mobile advertising impressions (basically slots for advertisers) last year, and sold less than 2 percent of that inventory. Its biggest advertisers include Verizon (Charts), AT&T and Boost Mobile, a subsidiary of Sprint (Charts).

Mobile marketing is the new frontier in advertising, with this new ad platform you can receive 1cent to 16cent clicks to drive visitors to your offers or affiliate links, with all that traffic you could be earning $1500 wkly or more!!! Click the link to start now!!. This article, Mobile Marketing Gives Advertisers A Door To Access Your Phone has free reprint rights.

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